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So, you haven’t heard of hygge, the Danish art of contentment? Well you’ll be hearing more and more about it. In 2016, it was one of the words on Oxford Dictionaries’ 2016 “word of the year” shortlist. And, if you do a search on Amazon you will find many books on the subject, a game, recipes, candles, even a T-shirt. They all want to let you into the secret of why Danes are the world’s happiest people.

It wasn’t always thus. A century or so ago Denmark boasted a large empire and its people were as miserable as everyone else. But when its power began to wane, its citizens compensated by developing an insular mindset. While the country had looked outward for its power previously, it was time to delve inward: both inside the home and inside the person.

While there is no translation into English, many define hygge (pronounced “hue-guh”) as “coziness.” It is that and then some. It’s about doing things that make you feel good, especially around the home – from relaxing in a candlelit bathtub to hanging out with friends enjoying togetherness and conviviality. It’s about quietly celebrating life’s little moments and being in the moment. Call it Danish Zen if you will.

Images depicting hygge are often of a curled-up kitty, a smoldering fire, a pair of slippers, a pile of books by the bed, a bird’s nest – all meant to reinforce the idea of shelter. For some reason there seem to be loads of pictures depicting a mug of cocoa – you’ve got to love a philosophy where chocolate is a component.

“It is a feeling of being warm, safe, comforted and well,” according to The Book of Hygge: The Danish Art of Contentment, Comfort and Connection. “To hygge is to invite intimacy and connection.” As you can see, the term is used as a verb as well as a noun and adjective.

Danish philosopher Soren Kierkegaard captured hygge’s challenge when he wrote: “Most men pursue pleasure with such breathless haste that they hurry past it.”

The sharing of meals and the act of cooking are huge in hygge. In How to Hygge: The Nordic Secrets to a Happy Life, a cookbook and wellness guide, the author has a section on “Twenty Steps to Nordic Kitchen Hygee,” which advises us to “master at least five ways to cook with nature’s original superfood: the egg” and “take the time to make a simple loaf of bread.” She also rhapsodizes on triple cherry gløgg, a mulled wine with cardamom pods and star anise that she calls “healthy hedonism.”

While much centers around the sanctuary of home (eluding those frigid Nordic winters), the outdoors also has a place in hygge. Playing sports or just picking wildflowers – both are preferable to going to the gym or ordering a bouquet online. Forage for berries, take a hike, grab a paddleboard. Biking is a hygge pursuit too – but don’t do it on a high-speed racer but rather the slow kind with a woven basket. To appreciate nature is to hygge.

Hygge encompasses embracing the mundane and is consciously practiced in everyday routines. Instead of sweeping the porch or making the bed with a feeling of resentment, you instead honor the sense of ritual.

According to an article about the subject in the New Yorker, hygge is about “artisanal this and homemade that, fetishizing what’s rustic as authentic, what’s simple as sophisticated: urban American sophisticates already know this aesthetic; we’ve aspired to it for a long time.” Amen.

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